Is The Age of Surveillance Capitalism (2018) CHUD or WOKE?

chudrank score: 62 / 100 (slightly WOKE-leaning). 0 is CHUD (right-wing), 100 is WOKE (left-wing).

Book by Shoshana Zuboff, 2018.

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Why: Critique of tech-company data capitalism

"Shoshana Zuboff, named "the true prophet of the information age" by the Financial Times, has always been ahead of her time. Her seminal book In the Age of the Smart Machine foresaw the consequences of a then-unfolding era of computer technology. Now, three decades later she asks why the once-celebrated miracle of digital is turning into a nightmare. Zuboff tackles the social, political, business, personal, and technological meaning of "surveillance capitalism" as an unprecedented new market form. It is not simply about tracking us and selling ads, it is the business model for an ominous new marketplace that aims at nothing less than predicting and modifying our everyday behavior--where we g…

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